From their backpacks stashed with big ideas to their now pared-back but feature-packed products that pack a punch – this (Flex)tale began in 2012 when three college students met at an outdoor activity club, with a shared desire to develop innovative, ultralight, and functional outdoor gear and gadgets.

From pumps to lamps, and charging ports to shower taps – their true lightbulb moment was producing gear at a reduced volume and weight, meanwhile maintaining superior performance to enhance every outdoor adventure. Be it providing additional light in a pocket-sized package, powerful but fun-sized pumps that fit snug in the palm of your hand, or lightweight outdoor showers powered by gravity-defying technology – Flextail have since tapped into laboratories, devoted their time, exercised their skills, and put all their passion into developing product after product.