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Ep133 – Tilda Outdoors with Maddy Bockett

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The swags turning campsites into girly getaways!

Gather ’round the virtual campfire as we spill the beans on the new kid on the camping block.

Ben & Lauren are stoked to introduce you to Tilda Outdoors, the fresh face in the camping game that’s got us buzzing like mozzies around a lantern. This newcomer is shaking things up with gear that screams ‘glamping meets girlpower’. Their standout piece? The Rosie Swag – a freestanding dome swag that’s tougher than your grandma’s fruit cake but prettier than a sunset over Uluru. With its midge-proof mesh and plush 50mm foam mattress, it’s bringing a touch of luxury to the outback without sacrificing durability. So, strap in, camping enthusiasts – we’re about to dive deeper into what makes Tilda Outdoors the talk of the campground!

In this episode, Ben and Lauren introduce you to Tilda Outdoors, the fresh face in the camping game. Image: Tilda Outdoors.

Shortcuts:

00:00 – Intro

01:00 – Welcome Tilda

02:36 – Swag Colours

03:00 – How Tilda Started

05:16 – Aesthetics of Camp Gear

08:13 – Building a Brand with Social Media

09:06 – Why Start with Swags

10:36 – Manufacturing Process

11:47 – Features

14:19 – Feedback from Camping Community

17:05 – Women in Camping

19:02 – Concerns Launching into Saturated Market

21:04 – Future of Tilda Outdoors

22:24 – Tilda’s Point of Difference

23:47 – Type of Canvas

26:54 – Outro

Mentioned in this Episode:

Products:

Tilda Outdoors Matilda Swag

Tilda Outdoors Rosie Swag

Podcasts:

Ep132 – Comparing & Choosing Swags

Blogs:

A Girl’s Guide to a Solo Outback Adventure

Thanks for listening, tune in again for next fortnight’s episode!

Thanks for tuning in to this week’s episode of the Snowys Camping Show Podcast. Don’t forget to subscribe to us on YouTubeSpotifyiTunesAmazon MusiciHeartRadioPocket CastsPodcast Addict, or Stitcher so you never miss an upload.

If you have any questions for Ben and Lauren, make sure you head over to our Facebook group and let us know as we’d love to hear from you.

Catch you out there!